Why myHABIT
One system.
Not a shelf of tubs.
Why one daily system, instead of maintaining a shelf of separate tubs, pills and powders.
The comparison
One routine, not several.
Typical fragmented routine
- Multiple products
- Multiple containers
- Multiple daily servings
- Multiple things to measure
- Multiple things to reorder
myHABIT
- One sachet
- Once a day
- 30 sachets
- One monthly routine
This is about simplicity and consistency — not whether other products work.
Consistency
Make the routine easier to keep.
A routine only creates value if you can keep doing it. myHABIT is designed to reduce the friction involved in maintaining a daily supplement routine.
Coffee isn’t bad.
Dependency is.
myHABIT isn’t anti-coffee. Enjoy your coffee — it can still be part of your day.
myHABIT itself is caffeine free. It’s built around a consistent daily routine rather than another stimulant-led boost.
See what’s inside
Ten, not seventy-five
The goal isn't the longest label.
myHABIT isn't trying to list the most ingredients. Every ingredient has to justify being there — ten disclosed ingredients, combined into one daily format, rather than a longer list for its own sake.
Founder
Built in opposition to an industry.
Eli Smith
Founder, myHABIT
Modern supplement routines have a habit of getting complicated — a shelf of tubs, a stack of goals, and a routine that's hard to keep.
myHABIT started from a simpler idea: one daily routine, built around consistency rather than constant optimisation. No stimulant-led boost. No enormous ingredient list for the sake of it. Something designed to fit into real life.
One sachet. Once a day. That's the whole thing.
One sachet. Once a day.
That's the whole thing.
Launching December
Be first in.
myHABIT launches in December.
Join the list and we'll let you know when it's live.